The New INDi is Here!

We are really proud today to reveal the new INDi brand and website, as well as to announce some great new styles and unveil many new product enhancements!  We hope with this complete re-design, we have made it that much easier for every INDIvidual to get top quality, premium custom jeans. Of course, while it should be super easy for our consumers, changes this big take a lot of hard work…  we’ve been working for months to bring you what you see today, and now we want to share with you a little glimpse into that process.

Back in September we had a photo shoot in and around San Francisco with a great crew of models. As you’ll see on the site, we want are aiming to celebrate the diversity of our customers, across both body types and styles, and capturing this was a big part of our focus with the shoot.  Now that the re-launch secret is out, we can finally show you some of our favorite behind-the-scenes shots of the process. Take a peek at what goes into creating a whole new shopping experience and check out our brand new website, http://www.indicustom.com!

posted by: Bonnie Coombs on November 9, 2011 at 11:14 am
filed under: Happenings at INDi | Add a comment
TAGS: skinny jeans, bootcut jeans, flare jeans

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