Denim Recap 2010

With the beginning of 2011, we should all take a moment and reflect back on 2010 denim trends—both good and bad. To give you a quick recap, we’ve compiled a list of denim worthy moments…some we think are inspiring, some we think are intriguing and some will keep us coming back for more.

Expanding our Denim Horizons

The best trend by far this year would be the look that flatters your body the best. In the 2010 denim world, anything goes as long as it works for your body—skinny jeans, flare jeans, boot-cut jeans, trouser, etc. This notion prompted many denim brands to introduce various jean options after realizing that every body is different and not every style is intended to fit everyone. An influx of petite and tall options for women also have popped up at larger retailers like Gap and Banana Republic.

Of course, this isn’t anything groundbreaking. In fact, some of us have known this for quite some time. As you know, we’ve made it our philosophy to create jeans that are made to work for your body. And it’s nice to know that some brands are catching on to this philosophy by finally creating more sizes and more styles for everyone.

Another big trend this year was printed denim, which certainly expanded everyone’s denim horizons to include animal prints, flower prints, you name it. Not flattering for most, but certainly a trend worth mentioning.

The Big Comebacks

Everyone loves a comeback story. Some denim trends that were left behind in the past have made their big comebacks in 2010. Denim trends in the past are not always bad—some just need to be updated in order to look fresh and modern. Case in point: the denim on denim look. By wearing distinctly different denim top and denim bottom, you can create a classic American style that looks put together without trying too hard. Cargo jeans are also another big comeback this year. This time around however, the cargos are skinny, not baggy and wide, with smaller pockets on each side for a more feminine silhouette.

Which is not to say, of course, that wide leg jeans didn’t make their very own come back. Wide-leg jeans, from low to high rises, was a huge 2010 denim trend as well.

Odd Denim Sightings
During the winter Olympics past February, the US snowboarding team was spotted crossing the finish line wearing denim jeans! This is definitely an odd place to wear jeans but its presence in sports, especially snowboarding, has only cranked up the denim’s cool factor. 

And finally, in the era of the snuggie where comfort rules, someone invented jeans that are supposedly made for comfort…in this case, maybe a little too much comfort. The “pajama jeans” are made out of cotton and spandex, but was designed to look like jeans and of course, feel like sweat pants. Everyone loves clothes that are comfortable but when your jeans start resembling sweat pants, we doubt that you’re actually making a conscious effort to look nice so we should draw the line here people and leave this trend behind.

Whatever caught your attention in 2010, we know that this New Year will bring more note-worthy moments in the denim realm and we’ll be here, waiting to write about it. With that said, Happy 2011 Denim Lovers!

posted by: Eunice Tanos on December 30, 2010 at 3:28 pm
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