At INDi we wear jeans (almost) everyday, so for us casual denim work ensembles are second nature. The key is switching up your accessories, denim washes, and cuts so that every day feels fresh and new. Since it is still cool weather here in San Francisco layers are also important to get the perfect balance of functional and stylish. Here is my guide to 5 days of denim outfits. The looks all share a common theme – they are work appropriate but don’t give up any personality. Starting on Monday with Kezar black flares through Friday with Union light blue bootcuts here is (what we like to call) 5 days of INDi jeans:

Like thse cute outfit ideas? Pin It

posted by: Bonnie Coombs on March 6, 2012 at 10:40 am
filed under: Trend AlertDenim inspiration | Add a comment
TAGS: skinny jeans, bootcut jeans, flare jeans

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We are really proud today to reveal the new INDi brand and website, as well as to announce some great new styles and unveil many new product enhancements!  We hope with this complete re-design, we have made it that much easier for every INDIvidual to get top quality, premium custom jeans. Of course, while it should be super easy for our consumers, changes this big take a lot of hard work…  we’ve been working for months to bring you what you see today, and now we want to share with you a little glimpse into that process.

Back in September we had a photo shoot in and around San Francisco with a great crew of models. As you’ll see on the site, we want are aiming to celebrate the diversity of our customers, across both body types and styles, and capturing this was a big part of our focus with the shoot.  Now that the re-launch secret is out, we can finally show you some of our favorite behind-the-scenes shots of the process. Take a peek at what goes into creating a whole new shopping experience and check out our brand new website, http://www.indicustom.com!

posted by: Bonnie Coombs on November 9, 2011 at 11:14 am
filed under: Happenings at INDi | Add a comment
TAGS: skinny jeans, bootcut jeans, flare jeans

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Jeans and sweater weather is arriving! Need a little inspiration to help you get over the end of summer? We browsed lookbook.nu to find some serious denim styling from all over the world:

Click the image for more info

Whether on the streets of Paris or Milan, men favor a more fitted jeans paired with slightly retro feeling clothes. Women’s street style is even more versatile – skinny to wide leg all can be worn this fall. But the one thing all these stylish denim wearers have in common? Their own unique take on how to wear jeans. Obviously, anyone who doesn’t think street style influences major designers should think again!

posted by: Bonnie Coombs on October 4, 2011 at 11:16 am
filed under: Trend Alert | comments (1)
TAGS: skinny jeans, bootcut jeans, wide leg jeans

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So you’re ready to invest in custom jeans made exactly to your measurements. Good choice! Don’t worry you’ll get plenty of mileage out of them - contrary to what you may think, jeans aren’t just for the weekend. There are plenty of ways to wear your jeans while still looking polished, professional, and age-appropriate.

For women in their 30’s, fit is the most important starting point. If you’re worried about camouflaging wide hips or thighs, go for wide leg jeans that will create a clean line going down from the widest point of your thigh and balance out your proportions. Self-conscious about your tummy? A simple fix is a mid-rise jean, which will give you plenty of coverage and comfort.

But we realize jeans that fit are just the beginning of your whole outfit. The secret to getting a polished look is in the details. Accessories are key! Choose a luxe bag, a printed scarf, or a structured blazer to take your jeans out of weekend mode and make them work for the office or a weeknight dinner date. Add a nice sandal or heel to finish off the look. Here are some of our styling suggestions that we put together using our trouser and bootcut jean:

For Work:

For Play

We want to hear your thoughts! So would you consider wearing denim to work or for a less casual weekend occasion?

posted by: Becca Freeman on August 30, 2011 at 10:10 am
filed under: Denim 101 | Add a comment
TAGS: bootcut jeans, trouser jeans

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The end of summer is here; whether you’re headed back to school or not, there’s something about fall that feels like a new beginning. This feeling of new starts inspired INDI’s recent photo shoot with Berkeley style blogger and psychology major Kathleen Murillo from Inspirafashion. Along with our favorite photographer Lydia Hudgens and a pair of INDI dark indigo bootcut jeans, we went back to school with Kathleen.

Photos by Lydia Hudgens

Jeans are the most versatile piece in your closet and can easily be incorporated into anyone’s style. For Kathleen, inspiration is found many places, including vintage and DIY. As you can tell from the photos, we had a lot of fun exploring campus with Kathleen and Lydia. So, what do you want to pair with your jeans this fall?

posted by: Bonnie Coombs on August 25, 2011 at 9:14 am
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TAGS: bootcut jeans, bloggers

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Best friends Charlotte and Caroline stopped by our office to show off their INDI jeans. Charlotte wore her rinse bootcut jeans perfectly paired with wedges while Caroline tucked her dark indigo with subtle sanding skinnys into a pair of booties. While both girls have their own unique takes on personal style, one thing they can agree on is the importance of fit. Custom jeans have enabled them to escape common problems like waist gape and inseam length and just own a perfectly fitting pair of jeans!

Charlotte is wearing her SOMA bootcut and Caroline is wearing her SOMA skinny

When asked about running the show at INDI both girls wanted to be designers, Caroline designing new pairs of jeans and looks and Charlotte adding brightly colored denim to our lineup. Charlotte’s take on style is all about individuality, in her words, “Don’t try and imitate anyone else. Wear the colors, textures, styles and pieces that you love, regardless of what’s current.” We had a lot of fun hanging out with both these stylish ladies, don’t they look great in their custom jeans?

Also, be sure to check out Charlotte’s healthy beauty blog Freckles to Toes!

posted by: Bonnie Coombs on August 18, 2011 at 8:42 am
filed under: INDi Success Story | Add a comment
TAGS: skinny jeans, bootcut jeans

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Summer is the perfect time of year for a road trip! Even if you just slip away for a weekend, there’s nothing like cruising down the highway with your best friends blasting music. This carefree feeling was the inspiration behind out summer photo shoot with San Francisco fashion blogger and all around cool girl, Jennie Lodge from Going West. So with photographer Lydia Hudgens, a friend’s vintage car and some great pairs of INDI jeans (Jennie is wearing our bootcut in rinse wash) we headed out to Crissy Field. Crissy Field is in the Presido neighborhood of San Francisco and is one of the great parks located on the bay in our hometown. From the park you can see the city, Alcatraz and the Golden Gate Bridge so it’s the perfect destination for taking it easy on the weekend.

Photos by Lydia Hudgens

Since jeans are the most versatile things in your closet, they’re perfect for whatever your road trip brings. Jennie has a knack for combining prints and textures, so it makes sense that she styled her INDI jeans with a denim-on-denim look, wearing a chambray shirt layered over a floral top. We had a lot of fun with Jennie and Lydia on our mini-road trip, where will you go this weekend?

posted by: Bonnie Coombs on July 26, 2011 at 11:21 am
filed under: blogger in INDiHappenings at INDi | Add a comment
TAGS: bootcut jeans, bloggers

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Summertime is perfect for weekend plans, a quick trip out of town with perfect weather is the ideal way to recharge for the work week. Since we always have denim on the brain at INDI here are some suggestions on how to wear jeans for some of our favorite weekend trips.

Beach
What’s more perfect than a sunset stroll on the beach? Pair a loose, colorful tank with rolled white jeans and simple sandals or bare feet. You’ll be able to pull off laid back and stylish.

All images courtesy of Polyvore

Mountains
Some distressed jeans tucked into a pair of good hiking boots go perfectly with a t-shirt and light cardigan. Keep accessories light, and don’t forget water!

All images courtesy of Polyvore

State Fair
Light, vintage wash jeans paired with a skinny belt and woven flats are perfect for the fair. Top it all off with a light lacy blouse and you’re ready for a Ferris wheel ride.

All images courtesy of Polyvore

Museums
Use the weekend to finally see that exhibit you’ve been thinking about for months. Head indoors in a classic pair of rinse bootcut jeans and a structured sleeveless blouse and get your art fix.

All images courtesy of Polyvore

Those were some of our ideas for adventures in Northern California, but what are some of your weekend plans?

posted by: Bonnie Coombs on July 13, 2011 at 12:23 pm
filed under: Denim 101 | comments (2)
TAGS: skinny jeans, distressed denim, bootcut jeans

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So what exactly are the best jeans for travel?

If you are taking off on vacation this summer, jeans would probably be the last thing you want to wear in flight. Even the best jeans can be constricting and less breathable than other pants, making traveling extremely uncomfortable. When picking jeans for travel, it comes down to three important factors: content, color and weight.

In our humble opinion, the best jeans for travel are lightweight, medium to dark wash, soft to the touch (jeans with polyester are wonderfully soft) and contain some amount of stretch for ease of movement and comfort.  To give you a little in-flight inspiration, here’s what we consider the best jeans for travel (including what we think you should wear with them): 

1. Best Skinny Jeans: Wear a pair of skinny jeans that are not too snug. Don’t wear them if they are cutting out your circulation. This is especially important when you travel; you don’t want to add to the lack of comfort and space that you already have to deal with while in the air. We can appreciate the weight and color of Selena’s attire, light enough for travel and black, a color universally stylish in almost any part of the world. She keeps it casual and comfortable with her converses.

2. Best Bootcut Jeans: Pair a classic with a classic. Bootcut jeans never go out of style, so pair them with a piece that does that reflects classic good taste like a leather jacket for instance). Another top from Hilary: layers, layers, layers. When traveling, it’s important to dress for a multitude of climates, as it’s hard to predict how the temperature will change from that cold air conditioned airplane to a possibly warm destination.

3. Best Dark Jeans: If you want to maintain that fresh look, keep your outfit clean and minimal. When you are traveling for hours upon hours, it’s best to wear jeans that are easy on the eye and the body, allowing you to easily blend into any environment. Also, dark jeans are more forgiving in case of any spills or stains, unlike lighter washes, so that in case of an accidental spill you won’t arrive at your destination with an embarrassing stain.

For example, a simple, crisp lightweight shirt paired with dark skinny/straight leg jeans instantly make you look like a jet-setter without any fuss. Camilla’s trench also is a travel must, equally useful on rainy and windy days, perfectly lightweight enough to carry in hand. We’re also loving her red flats, adding style and comfort.

posted by: Eunice Tanos on June 30, 2010 at 4:17 pm
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TAGS: skinny jeans, jeans, bootcut jeans, dark jeans, best jeans

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We’ve said it time and time again—inside every closet must be a great pair of jeans that fit. At indiDenim, we know that although jeans are absolutely vital to ensure your fashion survival, they do only account for half your wardrobe equation…

So when it comes to helping you get dressed in the morning, although we love denim more than chocolate cake with strawberries, we remind ourselves to always think about the whole picture—bottom and top.

A few weeks ago, we wrote a blog about how to wear one timeless item—the blazer—with a pair of bootcut jeans to create a great, classic look that will never go out of style. This week, it’s time to talk about how to pair another basic we love—the white blouse—with your beloved custom jeans.

Wearing a white blouse with denim is a versitile look and can easily be dressed up or dressed down depending on the occasion. Don’t be afraid to showcase this style on Fridays at work, a day trip on the weekend, or even when hitting the town for a nice dinner. 

Whether you wear it casually or for a dressier event, it’s important to remember that your blouse should always be fitted in the arms and chest (at least until the “boyfriend shirt” makes its fashion debut). 

To put a trendy spin on this class look, we recommend tucking your blouse into a pair of wide-leg trouser jeans. Accessorize with a bold necklace a red heel, and you’ll show off how sometimes being in-style requires just knowing what items never go out.

posted by: deborah on January 8, 2010 at 6:12 pm
filed under: Denim 101 | Add a comment
TAGS: custom jeans, jeans, blouses with jeans, bootcut jeans, denim

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As we at indiDenim look back on 2009, we find ourselves getting a bit nostalgic just thinking about all the denim styles we saw this year: boyfriend jeans, skinny jeans, jeggings, distressed denim and oh my, the list goes on.

To show off these styles, we gave snaps to some of our favorite celebrities. Kim and JLO showed us big booty ladies how to look great in the right pair of jeans, Penelope reminded us how to rock a classic bootcut and even Brad let us know that yes, denim on denim can work.

With the help of our style experts, we learned how to dress jeans up for the evening, how to wear sweaters and blazers with the right pair of jeans, how to properly tuck our jeans into our beloved boots, and even went back to school to learn about the history of low rise jeans and ask the timeless question, “How low can you really go?”

We caught up with some of favorite fashion bloggers to get their rave reviews on their indiDenim jeans, we talked about the best way to hide that tummy during the holiday season and even took a trip down memory lane to see how U.S. presidents have showed off the classic denim look.

Ah, what precious memories…

Now that it’s 2010 and time to make your new year’s resolution, why not include a denim resolution in the line up? We at indiDenim can offer a commitment that shouldn’t be too difficult to follow through with—wearing jeans that fit and flatter your body and curves. You’ll look and feel great. We promise!

Well, regardless of what resolutions you decide on, we at indiDenim would like to wish you a Happy New Year from our jeans to yours!

posted by: deborah on January 4, 2010 at 10:36 am
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TAGS: skinny jeans, low rise jeans, distressed denim, bootcut jeans, boyfriend jeans, jeggings

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In short, the answer is yes—absolutely yes.

With all the feasting and fun to be had in the next few weeks, it can be stressful to pick out party clothes and make sure you don’t wear any outfit twice. And considering the economy, this is definitely not the time to buy multiple dresses that you may only wear once. 

So what’s the solution to looking great during the holiday season and getting around the unspoken “don’t repeat” rule?

Answer: A great pair of jeans that fit. And besides, it’s no secret that you can wear the same jeans every day and no one will ask questions…

But I know what you’re thinking. Jeans? At a holiday party? This brings me to confront a very popular myth about these annual shindigs: Truth be told, most are actually not black tie affairs. But although this is the case, I will say that many of these festive occasions do require a bit of effort on your part to “tis the season.”

A few months ago, we posted a blog about jeans for going out and we recommended that if it is a fancy affair, it’s always best to go with a pair of dark denim. Dark wash skinny jeans or bootcut jeans are great options for an evening of jolly cheer. To show your love for holidays, dress up these jeans with shiny accessories, dainty clutches, dressy shoes, or an embellished satin top with sequins—however you accessorize, they are guaranteed to go fabulously with dark jeans.

This holiday season, indiDenim is dedicated to helping you put jeans back into the “dressy” section of your closet. So put your holiday party stereotypes aside and remember that jeans are on the guest list for every party this year.

posted by: deborah on December 14, 2009 at 6:13 pm
filed under: Denim 101 | comments (1)
TAGS: jeans that fit, bootcut jeans, dark jeans, dressy jeans

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With the kick-off to the holidays just a few hours away and bikini season no where in sight, let’s face it—this is the time of the year when part of our bodies may get, well, a bit bigger.

But never fear, jeans are here to the rescue!

Even when times get tough and it becomes impossible to resist that extra helping of stuffing covered in oh so delicious gravy, jeans will stay by your side to hide that tummy—so no one has any idea your waistline may be expanding, ever so slightly.

So for all you ladies who are trying to hide your tummy during the holidays, here’s our best advice for finding a pair of jeans that will flatter your figure:

* Read my lips: no low rise jeans! This is a big no no if you want to hide your tummy. Low-rise jeans will draw attention the exact area you want to hide.
* Instead, pick a pair of mid to high-waisted jeans that will flatten your stomach, hide any evidence of muffin top, and flatter your curves.
* Embrace the bootcut. These jeans will give your legs shape—unlike skinny jeans, which taper to your ankles and, as a result, can make your tummy look larger.
* The darker, the better. Dark jeans promise to make your body and stomach appear slimmer than lighter jeans. So, say hello to indigo.

Bottom line: Eat on sister. With the right pair of jeans, you’ll look like you’ve got nothing to hide…

image courtesy of clevelandleader.com

posted by: deborah on November 25, 2009 at 5:01 pm
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TAGS: jeans, low rise jeans, bootcut jeans, dark jeans

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A girl has got to rock a classic pair of bootcut jeans.

And this week we’re giving snaps (aka the snapping of the fingers, aka a classy applause) to Ms. Penelope Cruz, who is looking fabulous in her bootcut jeans.

image courtesy of instyle.com

All throughout the year, we at indiDenim keep our eyes peeled for new denim trends and celebrity fashion. But when it comes to the latest in the jeans domain, the fun fashion fact that every lady should know (regarless of the season) is: a great pair of bootcut jeans NEVER go out of style.

That’s why we’re excited about P-Cruz this week.

With new fall fashions well underway, new trends can be difficult to remember. Boyfriend jeans? Jeggings? Motorcyle jeans?

We keep track of fashion like it’s our job (because, well, it is), but we know that sometimes it can be hard to keep up with what’s stylish this season and what’s, well, not (shoutout to overalls).

That’s why here at indiDenim we love the classic fashion of bootcut jeans—get them in a light wash, dark denim, or distressed, we love ‘em all. Pair your pants with a sleek black blazer and some rockin’ boots (they are BOOTcut jeans, after all), and you are set for the fall. And next fall. And the fall after that…

posted by: deborah on October 7, 2009 at 2:23 pm
filed under: Trend Alert | Add a comment
TAGS: denim trends, bootcut jeans

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posted by: Amy D on January 6, 2009 at 6:16 pm
filed under: Trend Alert | comments (1)
TAGS: skinny jeans, low rise jeans, bootcut jeans, tapered jeans

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