Raw Denim
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Thursday, March 8, 2012
Today on the INDi blog we wanted to spotlight some guys with serious style and talk about fit. Most guys fall into the jean and t-shirt category, with a button-up shirt considered an upgrade for a more formal occasion, but all these guys take their style a step further:

From L to R: 1, 2, 3, 4
Pairing slim dark wash jeans, similar to our Telegraph Slim and raw denim fabric, with functional yet stylish accessories and well fitting shirts and jackets proves what we always say at INDi: Fit is the most important beginning to an outfit. Clothes that fit properly can make you look ten pounds lighter, and while we focus on custom fit jeans, it’s important to get proper sizes all over. As Clinton Kelly from What Not to Wear famously described “Nothing on the show or in People magazine is off the rack and unaltered [...] ignore the actual size numbers on the tags, find something that fits an individual’s widest place, and then have it completely altered to fit. That’s how celebrities have jeans that magically fit them all over.” Custom jeans can be your first step in the right direction.
posted by: Bonnie Coombs on March 8, 2012 at 11:49 am
filed under: Fit JeaniousDenim inspiration | Add a comment
TAGS:
mens jeans,
raw denim,
slim fit jeans
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Tuesday, January 17, 2012
Hey guys, we’ve talked a lot on the blog about how to style INDi women’s jeans but we haven’t given you much help. Today we’re going to change that—we’ve talked about what raw denim is and how to care for it before—but we’ve never really discussed how to actually wear it. At INDi we make it easy, in addition to our regular blue raw denim we also now carry raw denim in a black wash. Both of these fabrics will wear to your lifestyle and become even more unique to you. We decided to make this simple by taking some real street style inspiration. Whether you choose to pair your raw denim with a blazer and nice shoes for a more formal look or layer with a utility jacket and a beanie, raw denim is an easy statement maker for any outfit.

Look 1, Look 2, Look 3
So these were our thoughts on raw denim, how would you choose to style them?
posted by: Bonnie Coombs on January 17, 2012 at 4:50 pm
filed under: Trend AlertDenim 101 | Add a comment
TAGS:
raw denim,
slim denim,
men's jeans
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Wednesday, August 5, 2009
Raw denim.

Buy it, wear it, and talk about it and you’ll gain the respect of most denim aficionados.
Why? Well, first off it takes a commitment. Raw (or unwashed, generally Japanese) denim is not known for being comfortable or soft. It is by definition, hard, thick, and stiff. Those who go raw don’t do so on a whim; they take their denim very very seriously.
This is because raw, unwashed denim has transcended traditional denim classification. It has become a culture. Or, probably more accurately, a cult. And those raw evangelists are a force to be reckoned with.
They buy their raw denim with the express purpose of wearing them in. The idea of the factory or anyone else washing, sanding, ripping, scratching or otherwise tainting the jeans will make any raw devotee shudder and/or cry in agony. The beauty of raw jeans is to watch as your daily life artfully wears and tears the jean.
And artfully wear and tear they do. Proud raw denim owners will boast only washing their denim 5 times in 2 years. Despite being a statistic that makes most clean people cringe, in the raw community, that’ll get you mad props.
And while that’s cool and all, we’re not sure what it will do for the rest of your social life…
...that being said, we think raw is pretty rad, and we’re considering offering it in the fall—so stay tuned for updates. Who knows, raw custom jeans may be in your future.
posted by: Julien on August 5, 2009 at 4:42 pm
filed under: Denim 101 | Add a comment
TAGS:
custom jeans,
japanese denim,
raw denim
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